The project is the first Russian entry to win the prestigious ISOCARP Award for Excellence.
Strelka KB has won the Grand Prize for redesigning Moscow’s streets in its “My Street” program. The award ceremony took place on October 3 in the Norwegian city of Bodø, within the 54th ISOCARP Annual Congress. The CEO of Strelka KB, Denis Leontiev, presented “My Street” to experts at the gathering. The congress assessed nominees by the criteria of innovation, role of public spaces, energy efficiency, approach to historical heritage, and socio-economic impact.
“The ISOCARP Award is an acknowledgement of Strelka KB’s methods and approaches to urban development from the international professional community,” said Leontiev.
The International Society of City and Regional Planners (ISOCARP) represents the interests of more than 600 professionals in more than 80 countries around the world. ISOCARP Awards for Excellence have been granted since 2005 and are conferred in recognition of exceptionally innovative urban and regional initiatives. Winning projects have hailed from Canada, China, Malaysia, the United Arab Emirates, Belgium, and Portugal.
“My Street” is considered an example of outstanding importance for transforming the image of a historical capital. According to the program, the entire central part of Moscow has been transformed into a huge public space; many streets were reconstructed in the period between 2014 and 2017, with energy-efficient street lights installed and trees planted. Both historical heritage and the new life of urban spaces were carefully considered.
For the project’s implementation, Strelka KB joined forces with many international and Russian design firms. Among them were West 8, Diller Scofidio+Renfro, Karres + Brands, Plan_B, Snohetta, Topotek 1, Irene Djao-Rakitine, and others.
“My Street” provides not just solutions for certain public spaces, but also a systematic approach as a tool for dealing with a range of urban challenges. The ‘Guidelines for Urban Improvement’ developed by Strelka KB serve as a driver of fundamental changes in the city. On the operational level, the ‘Set of Design Solutions’ based on five key principles (diversity, safety, comfort, identity, and ecological performance) offers innovative instructions for implementation. And finally, the success of “My Street” has become an incentive for the renovation and valorization of public spaces in other Russian cities.
Earlier, a section of the "My Street" project which was devoted to the improvement of Moscow’s Garden Ring was shortlisted for the European Prize for Urban Public Space. Strelka KB was the first Russian finalist in the history of the award.